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Nickelodeon announced the official launch of it’s first ever “Nick Shop” in the Toys “R” Us Times Square, the company’s international flagship store. The store, which is 1,000 square feet, is an immersive Nickelodeon retail experience that is perfect for fans of any Nickelodeon character or show. The Nick Shop features exclusive New York-branded products such as kids and adult apparel, accessories, plush toys, drinkware, home goods and more.

The first official Nick Shop features hit Nickelodeon characters including Dora the Explorer, Bubble Guppies, Team Umizoomi, Winx Club, SpongeBob SquarePants and Teenage Mutant Ninja Turtles.The store also offers visitors an assortment of Nickelodeon-branded toys, books and DVDs.

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